I recently had the opportunity to design a logo for a fellow Etsy shop owner. Genevieve and I connected through the TAG Treasury Team on Etsy. She saw that I was a graphic designer, so when she decided to open a 2nd jewelry shop specializing in hand-stamped silver sterling jewelry, she visited my 2nd shop and hired me to do her logo design.
The new shop’s name was to be The Azure Rose. She knew she wanted (fittingly) an azure rose as the symbol, but didn’t want it to be too literal of a depiction. She also wanted the logo to be simple, modern, yet still convey the handcrafted feel. Here is what I came up with:
The subtle hand-drawn quality of the font helps convey the hand-crafted quality of her products, and the stylized rose captures the modern, simple feel she was looking for while also evoking a stamped look. She was thrilled with it. And clearly needed no help implementing the new base of her brand! Check out her new shop in action:
How great is that product photography?! And the pretty packaging! I love the nature-inspired designs she offers, like the dandelion and leaves above.
Overall, a very satisfying design project, and successful launch of a great new shop! I hope you’ll stop by and check out what she offers. 🙂
What do you think? Did I capture the look she was going for?
Packaging and montage photos courtesy of The Azure Rose.
I was provided a free necklace from Anjolee in exchange for an honest review. Ok, let me start this off by saying that my clothing/jewelry budget does not leave me in any position to be buying diamond jewelry, of any kind. However, I like to window shop as much as the next girl, especially online. And Anjolee jewelry provides an excellent daydreamy window shopping experience. When they approached me about doing a post, I was hesitant, because I wasn’t sure I’d find something that was my style (I mean, the first thing you think of when you think Amanda’s Style […]
This month’s Etsy round-up is all about jewelry, and all about the holidays. These red and green pieces span a range of styles, and are great for anytime, not just around Christmas. Take a look: Red & Green Jewelry by Dragonflight Dreams Emerald green filigree ring,… DarkenroseJewe… $28 Laser Cut Leather Cuff Brace… LydiaWallMilli… $36 Green Triple Triangle Geomet… totinette $34 Red Patina Earrings, Boho Fi… Redpeonycreati… $21 Scarlet Red Hand Painted Bra… GarnettJewelry $28 Dark Green Jade Earrings – O… heartsabustin $42 Maroon Red Flower Patina – H… ArtAffectionsJ… $45 Bright Green Thick Men’s… ECArtisans $33 Necklace, Fern, Verdigris, […]
Etsy round-up time again! I’ve got two for you today. First is the June-themed jewelry round-up, featuring pearls, roses, Gemini and Cancer. Second is a collection of items for the menfolk, in honor of Father’s Day. June Jewelry by Dragonflight Dreams Wire Wrapped Freshwater Pear… PoppyLayne $34 Pink Rose Stud Earrings in G… CrofootDesigns $6.25 Gemini Zodiac Pendant – Hand… adorNationforl… $48 Hammered Copper Black Pearl … Armillatadesig… $25 pearl cluster skinny bangle sirenjewels $79 Cancer Zodiac Ring – Stackin… NauticalWheele… $28 Silver Necklace – Rose Neckl… ByLolaB $24 Tahitian Moss Sage Green Pea… CuteJewels $30 Black Pearl and Sterling […]
Jewelry round-up time again! This month (obvs) is May, which means emerald, lily of the valley, Taurus, and Gemini. I personally love deep, dark emeralds, so this month was fun to put together. Look at the pretty: May Jewelry by Dragonflight Dreams Lily Bracelet, Lily of the V… FrostedWillow $17.95 Taurus Necklace with Emerald alicescottsymb… $116 GEMINI : Zodiac Braille Engr… LeighLuna $80 Tiny Green Emerald Silver Be… SimplyWearable $40 Green lab Emerald with braid… ISLAParis $21.9 Green Bracelet // Emerald Br… MicaJewelsNYC $36 gemini constellation ring, c… ZennedOut $20 OOAK-62.25ct Emerald Pen… mariewudesigns $785 Generated using Treasury HTML code […]
Monthly-themed jewelry round-up time! This month I’ve got two for you. The first is the usual month-themed collection, with April’s birthstone (diamond), flower (sweet pea), and zodiacs (Aries and Taurus). The second, appropriately, is an earthy collection in honor of Earth Day (which is today, if you didn’t know). So, feast your eyes on some of the beautiful things I’ve found on Etsy this month: April Jewelry by Dragonflight Dreams Modern Sterling Sil… NangijalaJewel… $65 Diamond Bracelet – … LilianGinebra $212 Taurus zodiac const… LeatherRK $26 Herkimer Diamond Ri… SpiralsandSpic… $58 1 inch sweet pea cu… wonderlustjewe… $30 Sterling Silver […]
Today I’d like to introduce Emily, one of my lovely sponsors this month. She’s a fellow Austinite knee-deep in creative ventures. 🙂 Get to know her below and then go say hi! Emily of Emerald City Go say hi: Shop | Blog | Facebook | Twitter | Pinterest I started Emily Makes Art – the umbrella brand for my original art, stationery, jewelry and crafts – in Austin back in 2009. I have a deep passion for painting and drawing but feel just as drawn to jewelry making and other crafts. Originally from the Northeast, I’ve called Austin home […]